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		<title>Psychological Science in the Public Interest by Walter Mischel</title>
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Walter Mischel
 
Columbia University
Paul Meehl, in one of his last public speeches, memorably noted that most clinical psychologists select their methods like kids make choices in a candy store: They look around, maybe sample a bit, and choose what they like, whatever feels good to them.
 New report in Psychological Science in the Public Interest, [...]]]></description>
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<p><strong><a class="zem_slink" title="Walter Mischel" rel="wikipedia" href="http://en.wikipedia.org/wiki/Walter_Mischel">Walter Mischel</a></strong><br />
<strong> </strong></p>
<p><strong><a class="zem_slink" title="Columbia University" rel="homepage" href="http://www.columbia.edu/">Columbia University</a></strong></p>
<p><strong><a class="zem_slink" title="Paul E. Meehl" rel="wikipedia" href="http://en.wikipedia.org/wiki/Paul_E._Meehl">Paul Meehl</a></strong>, in<strong> one of his last <a class="zem_slink" title="Public speaking" rel="wikipedia" href="http://en.wikipedia.org/wiki/Public_speaking">public speeches</a>, memorably noted </strong>that<strong> most clinical psychologists select their methods like kids make choices in a candy store</strong>: <strong>They look around, maybe sample a bit, and choose what they like, whatever feels good to them.</strong></p>
<p><span style="font-family: verdana; font-size: x-small;"> New report in<a href="http://www.psychologicalscience.org/journals/pspi/inpress/baker.pdf"> <em>Psychological Science in the Public Interest</em></a>, the result of a  major two-year analysis that lays out the ugly truth behind this shady industry.</span></p>
<p>&#8220;Many clinical psychologists today, perhaps the majority, are deeply ambivalent about <a href="http://www.psychologicalscience.org/journals/pspi/inpress/baker.pdf"> the role of science in informing their practice</a>,&#8221; the authors write.</p>
<p>This report wasn&#8217;t written by some unhappy fringe or radical group looking to discredit  psychology. It was written by a group of top psychologists, some of the few rays of light  who see the darkness engulfing their profession.&#8221;<strong> </strong><span style="font-family: verdana; font-size: x-small;"><strong><span>William</span> <span>Campbell</span> Douglass</strong> II, M.D. </span></p>
<p><a href="http://www.psychologicalscience.org/journals/pspi/inpress/baker.pdf">Connecting Clinical Practice to Scientific Progress</a></p>
<p>by <strong>Walter Mischel</strong> <strong>(pdf file</strong>)</p>
<p><strong>Copyrights:</strong> <strong>http://www.psychologicalscience.org</strong></p>
<h3 id="siteSub"><a class="zem_slink" title="Wikipedia" rel="homepage" href="http://www.wikipedia.org/">From Wikipedia, the free encyclopedia</a></h3>
<p><strong>Walter Mischel</strong></p>
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<td style="line-height: 1.3em; vertical-align: middle;">1930<br />
<a title="Vienna" href="http://en.wikipedia.org/wiki/Vienna">Vienna</a>, <a title="Austria" href="http://en.wikipedia.org/wiki/Austria">Austria</a></td>
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<td style="line-height: 1.3em; vertical-align: middle;"><a title="Psychology" href="http://en.wikipedia.org/wiki/Psychology">Psychology</a>, <a title="Personality psychology" href="http://en.wikipedia.org/wiki/Personality_psychology">Personality psychology</a>, <a title="Social Psychology" href="http://en.wikipedia.org/wiki/Social_Psychology">Social Psychology</a></td>
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<td style="line-height: 1.3em; vertical-align: middle;"><a title="Columbia University" href="http://en.wikipedia.org/wiki/Columbia_University">Columbia University</a></td>
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<p><strong>Walter Mischel</strong> (1930- ) is an <a class="zem_slink" title="United States" rel="geolocation" href="http://maps.google.com/maps?ll=38.8833333333,-77.0166666667&amp;spn=10.0,10.0&amp;q=38.8833333333,-77.0166666667%20%28United%20States%29&amp;t=h">American</a> <a title="Psychologist" href="http://en.wikipedia.org/wiki/Psychologist">psychologist</a> specializing in <a title="Personality theory" href="http://en.wikipedia.org/wiki/Personality_theory">personality theory</a> and <a title="Social psychology" href="http://en.wikipedia.org/wiki/Social_psychology">social psychology</a>. He is the Robert Johnston Niven Professor of Humane Letters in the Department of Psychology at <a title="Columbia University" href="http://en.wikipedia.org/wiki/Columbia_University">Columbia University</a>.</p>
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<h2><span> </span> <span id="Early_life">Early life</span></h2>
<p>Mischel was born in 1930 in <a title="Vienna" href="http://en.wikipedia.org/wiki/Vienna">Vienna</a>, <a title="Austria" href="http://en.wikipedia.org/wiki/Austria">Austria</a>, from which he fled with his family to the <a title="United States" href="http://en.wikipedia.org/wiki/United_States">United States</a> after the <a title="Nazi" href="http://en.wikipedia.org/wiki/Nazi">Nazi</a> occupation in 1938.<sup id="cite_ref-lehrer_0-0"><a href="http://en.wikipedia.org/wiki/Walter_Mischel#cite_note-lehrer-0"><span>[</span>1<span>]</span></a></sup> He grew up in <a title="Brooklyn, New York" href="http://en.wikipedia.org/wiki/Brooklyn,_New_York">Brooklyn, New York</a> and studied under <a title="George Kelly (psychologist)" href="http://en.wikipedia.org/wiki/George_Kelly_%28psychologist%29">George Kelly</a> and <a title="Julian Rotter" href="http://en.wikipedia.org/wiki/Julian_Rotter">Julian Rotter</a> at <a title="Ohio State University" href="http://en.wikipedia.org/wiki/Ohio_State_University">Ohio State University</a>, where he received his <a title="Ph.D." href="http://en.wikipedia.org/wiki/Ph.D.">Ph.D.</a> in <a title="Clinical psychology" href="http://en.wikipedia.org/wiki/Clinical_psychology">clinical psychology</a> in 1956.</p>
<h2><span id="Professional_career">Professional career</span></h2>
<p>Mischel taught at the <a title="University of Colorado at Boulder" href="http://en.wikipedia.org/wiki/University_of_Colorado_at_Boulder">University of Colorado</a> from 1956 to 1958, at <a title="Harvard University" href="http://en.wikipedia.org/wiki/Harvard_University">Harvard University</a> from 1958 to 1962, and at <a title="Stanford University" href="http://en.wikipedia.org/wiki/Stanford_University">Stanford University</a> from 1962 to 1983. Since 1983, Mischel has been in the Department of Psychology at <a title="Columbia University" href="http://en.wikipedia.org/wiki/Columbia_University">Columbia University</a>.</p>
<p>Mischel was elected to the <a title="United States National Academy of Sciences" href="http://en.wikipedia.org/wiki/United_States_National_Academy_of_Sciences">National Academy of Sciences</a> in 2004 and to the <a title="American Academy of Arts and Sciences" href="http://en.wikipedia.org/wiki/American_Academy_of_Arts_and_Sciences">American Academy of Arts and Sciences</a> in 1991. In 2007, Mischel was elected president of the <a title="Association for Psychological Science" href="http://en.wikipedia.org/wiki/Association_for_Psychological_Science">Association for Psychological Science</a>. Mischel’s other honors include the Distinguished Scientific Contribution Award from the <a title="American Psychological Association" href="http://en.wikipedia.org/wiki/American_Psychological_Association">American Psychological Association</a>, the Distinguished Scientist Award of the Society of Experimental Social Psychologists, the Distinguished Contributions to Personality Award of the Society of Social and Personality Psychologists, and the Distinguished Scientist Award of American Psychological Association&#8217;s Division of Clinical Psychology. He is past editor of <a title="Psychological Review" href="http://en.wikipedia.org/wiki/Psychological_Review">Psychological Review</a> and past president of the American Psychological Association Division of Social and Personality Psychology and of the Association for Research in Personality.</p>
<h2><span id="Contributions_to_personality_theory">Contributions to personality theory</span></h2>
<p>In 1968, Mischel published the now classic monograph, Personality and Assessment, which created a paradigm crisis in personality psychology that changed the agenda of the field for decades. Mischel showed that study after study failed to support the fundamental traditional assumption of personality theory, that an individual’s behavior with regard to a trait (e.g. conscientiousness, sociability) is highly consistent across diverse situations. Instead, Mischel&#8217;s analyses revealed that the individual’s behavior, when closely examined, was highly dependent upon situational cues, rather than expressed consistently across diverse situations that differed in meaning.</p>
<p>Mischel made the case that the field of <a title="Personality psychology" href="http://en.wikipedia.org/wiki/Personality_psychology">personality psychology</a> was searching for consistency in the wrong places. Instead of treating situations as the noise or “error of measurement” in personality psychology, Mischel&#8217;s work proposed that by including the situation as it is perceived by the person and by analyzing behavior in its situational context, the consistencies that characterize the individual would be found. He argued that these individual differences would not be expressed in consistent cross-situational behavior, but instead, he suggested that consistency would be found in distinctive but stable patterns of if-then, situation-behavior relations that form contextualized, psychologically meaningful “personality signatures” (e.g., “she does A when X, but B when Y”).</p>
<p>These signatures of personality were in fact revealed in a large observational study of <a title="Social behavior" href="http://en.wikipedia.org/wiki/Social_behavior">social behavior</a> across multiple repeated situations over time (Mischel &amp; Shoda, 1995). Contradicting the classic assumptions, the data showed that individuals who were similar in average levels of behavior, for example in their <a title="Aggression" href="http://en.wikipedia.org/wiki/Aggression">aggression</a>, nevertheless differed predictably and dramatically in the types of situations in which they aggressed. As predicted by Mischel, they were characterized by highly psychologically informative if-then behavioral signatures. Collectively, this work has allowed a new way to conceptualize and assess both the stability and variability of behavior that is produced by the underlying personality system, and has opened a window into the dynamic processes within the system itself (Mischel, 2004).</p>
<p>In a second direction, beginning in the late 1960’s and early 1970’s, Mischel pioneered work illuminating the ability to delay gratification and to exert self-control in the face of strong situational pressures and emotionally “hot” temptations. His studies with preschoolers in the late 1960s, often referred to as &#8220;the <a title="Marshmallow experiment" href="http://en.wikipedia.org/wiki/Marshmallow_experiment">marshmallow experiment</a>&#8220;, examined the processes and mental mechanisms that enable a young child to forego immediate gratification and to wait instead for a larger desired but delayed reward. Continuing research with these original participants has examined how preschool delay of gratification ability links to development over the life course, and may predict a variety of important outcomes (e.g., SAT scores, social and cognitive competence, educational attainment, and drug use), and can have significant protective effects against a variety of potential vulnerabilities.<sup id="cite_ref-lehrer_0-1"><a href="http://en.wikipedia.org/wiki/Walter_Mischel#cite_note-lehrer-0"><span>[</span>1<span>]</span></a></sup> This work also opened a route to research on temporal discounting in <a title="Decision-making" href="http://en.wikipedia.org/wiki/Decision-making">decision-making</a>, and most importantly into the mental mechanisms that enable cognitive and emotional <a title="Self-control" href="http://en.wikipedia.org/wiki/Self-control">self-control</a>, thereby helping to demystify the concept of “<a title="Willpower" href="http://en.wikipedia.org/wiki/Willpower">willpower</a>” (Mischel et al., 1989; Mischel &amp; Ayduk, 2004).</p>
<h2><span id="References">References</span></h2>
<div>
<ol>
<li id="cite_note-lehrer-0">^ <a href="http://en.wikipedia.org/wiki/Walter_Mischel#cite_ref-lehrer_0-0"><sup><em><strong>a</strong></em></sup></a> <a href="http://en.wikipedia.org/wiki/Walter_Mischel#cite_ref-lehrer_0-1"><sup><em><strong>b</strong></em></sup></a> <span id="CITEREFLehrer2009">Lehrer, Jonah (May 18, 2009), &#8220;<a rel="nofollow" href="http://www.newyorker.com/reporting/2009/05/18/090518fa_fact_lehrer?currentPage=1">Don&#8217;t!: The secret of self-control</a>&#8220;, <em><a title="The New Yorker" href="http://en.wikipedia.org/wiki/The_New_Yorker">The New Yorker</a></em><span>, <a rel="nofollow" href="http://www.newyorker.com/reporting/2009/05/18/090518fa_fact_lehrer?currentPage=1">http://www.newyorker.com/reporting/2009/05/18/090518fa_fact_lehrer?currentPage=1</a></span></span><span title="ctx_ver=Z39.88-2004&amp;rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&amp;rft.genre=article&amp;rft.atitle=Don%27t%21%3A+The+secret+of+self-control&amp;rft.jtitle=%5B%5BThe+New+Yorker%5D%5D&amp;rft.aulast=Lehrer&amp;rft.aufirst=Jonah&amp;rft.au=Lehrer%2C%26%2332%3BJonah&amp;rft.date=May+18%2C+2009&amp;rft_id=http%3A%2F%2Fwww.newyorker.com%2Freporting%2F2009%2F05%2F18%2F090518fa_fact_lehrer%3FcurrentPage%3D1&amp;rfr_id=info:sid/en.wikipedia.org:Walter_Mischel"><span style="display: none;"> </span></span></li>
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<h2><span id="External_links">External links</span></h2>
<ul>
<li><a rel="nofollow" href="http://www.columbia.edu/cu/psychology/indiv_pages/mischel.html">Columbia University Department of Psychology: Walter Mischel</a></li>
</ul>
<h2><span id="Selected_bibliography">elected bibliography</span></h2>
<h3><span id="Media_reports">Media reports</span></h3>
<ul>
<li>Lehrer, Jonah. &#8220;Department of Science: Don&#8217;t!&#8221; May 18, 2009. <em>The New Yorker</em>. <a rel="nofollow" href="http://www.newyorker.com/reporting/2009/05/18/090518fa_fact_lehrer?currentPage=1">[1]</a></li>
</ul>
<h3><span id="Scientific_publications">Scientific publications</span></h3>
<ul>
<li>Mischel, W. (1968). <em>Personality and assessment</em>. New York: Wiley.</li>
<li>Mischel, W. (1973). Toward a cognitive social learning reconceptualization of personality. <em>Psychological Review</em>, 80, 252-283.</li>
<li>Mischel, W., Shoda, Y., &amp; Rodriguez, M. L. (1989). Delay of gratification in children. <em>Science</em>, 244, 933-938.</li>
<li>Mischel, W. &amp; Shoda, Y. (1995). A cognitive-affective system theory of personality: Reconceptualizing situations, dispositions, dynamics, and invariance in personality structure. <em>Psychological Review</em>, 102, 246-268.</li>
<li>Metcalfe, J., &amp; Mischel, W. (1999). A hot/cool system analysis of delay of gratification: Dynamics of willpower. <em>Psychological Review</em>, 106, 3-19.</li>
<li>Mischel, W., &amp; Ayduk, O. (2004). &#8220;Willpower in a cognitive-affective processing system: The dynamics of delay of gratification&#8221;. In R. F. Baumeister &amp; K. D. Vohs (Eds.), <em>Handbook of self-regulation: Research, Theory, and Applications</em> (pp. 99-129). New York: Guilford.</li>
<li>Mischel, W. (2004). &#8220;Toward an integrative science of the person&#8221;. <em>Annual Review of Psychology</em>, 55, 1-22.</li>
</ul>
<h3><span id="Autobiography">Autobiography</span></h3>
<ul>
<li>Mischel, W. (2007). &#8220;Walter Mischel&#8221;. In G. Lindzey &amp; W. M. Runyan (Eds.), <em>A History of Psychology in Autobiography</em> (Vol. IX, pp. 229-267). Washington, DC: American Psychological Association.</li>
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		<title>The Mind in the Making by James Harvey Robinson</title>
		<link>http://www.joelbomane.com/mind-making-james-harvey-robinson/</link>
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		<pubDate>Sat, 20 Jun 2009 13:49:34 +0000</pubDate>
		<dc:creator>Joel Bomane</dc:creator>
				<category><![CDATA[1. History]]></category>
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		<description><![CDATA[








Excerpts from 
The Mind in the Making by
James Harvey Robinson (June 29, 1863–February 16, 1936) was an American historian.
Robinson was born Bloomington, Illinois. He taught history at the University of Pennsylvania (1891–95) and Columbia University (1895–1919), becoming a full professor in 1895.
In 1919, he was one of the founders of the New School for Social [...]]]></description>
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<p><script src="http://www.gmodules.com/ig/ifr?url=http://www.google.com/ig/modules/translatemypage.xml&amp;up_source_language=en&amp;w=160&amp;h=60&amp;title=&amp;border=&amp;output=js"></script><br />
Excerpts from </p>
<p>The Mind in the Making by</p>
<p><a class="zem_slink" href="http://en.wikipedia.org/wiki/James_Harvey_Robinson" title="James Harvey Robinson" rel="wikipedia">James Harvey Robinson</a> (June 29, 1863–February 16, 1936) was an American historian.</p>
<p>Robinson was born Bloomington, Illinois. He taught history at the <a class="zem_slink" href="http://maps.google.com/maps?ll=39.953885,-75.193048&amp;spn=1.0,1.0&amp;q=39.953885,-75.193048%20%28University%20of%20Pennsylvania%29&amp;t=h" title="University of Pennsylvania" rel="geolocation">University of Pennsylvania</a> (1891–95) and <a class="zem_slink" href="http://www.columbia.edu/" title="Columbia University" rel="homepage">Columbia University</a> (1895–1919), becoming a full professor in 1895.</p>
<p>In 1919, he was one of the founders of the <a class="zem_slink" href="http://maps.google.com/maps?ll=40.7355777778,-73.9969666667&amp;spn=1.0,1.0&amp;q=40.7355777778,-73.9969666667%20%28The%20New%20School%29&amp;t=h" title="The New School" rel="geolocation">New School for Social Research</a>, of which he was the first director. Through his writings and lectures, in which he stressed the &#8220;new history&#8221; — the social, scientific, and intellectual progress of humanity rather than merely political happenings — he exerted an important influence on the study and teaching of history. An editor (1892–95) of <a class="zem_slink" href="http://en.wikipedia.org/wiki/American_Academy_of_Political_and_Social_Science" title="American Academy of Political and Social Science" rel="wikipedia">the Annals of the American Academy of Political and Social Science</a>, he was also an associate editor (1912–20) of the American Historical Review and president (1929) of the American Historical Association.</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;</p>
<p>The truest and most profound observations on Intelligence have in the<br />
past been made by the poets and, in recent times, by story-writers.<br />
They have been keen observers and recorders and reckoned freely with<br />
the emotions and sentiments. Most philosophers, on the other hand,<br />
have exhibited a grotesque ignorance of man&#8217;s life and have built up<br />
systems that are elaborate and imposing, but quite unrelated to actual<br />
<a class="zem_slink" href="http://en.wikipedia.org/wiki/Human" title="Human" rel="wikipedia">human</a> affairs. They have almost consistently neglected the actual<br />
process of thought and have set the mind off as something apart to be<br />
studied by itself. _But no such mind, exempt from bodily processes,<br />
animal impulses, savage traditions, infantile impressions, conventional<br />
reactions, and traditional knowledge, ever existed_, even in the case<br />
of the most abstract of metaphysicians. Kant entitled his great work<br />
_A Critique of Pure Reason_. But to the modern student of mind pure<br />
reason seems as mythical as the pure gold, transparent as glass, with<br />
which the celestial city is paved.</p>
<p>The fatherhood of God has been preached by Christians for over<br />
eighteen centuries, and the brotherhood of man by the Stoics long<br />
before them. The doctrine has proved compatible with slavery and<br />
serfdom, with wars blessed, and not infrequently instigated, by<br />
religious leaders, and with industrial oppression which it requires a<br />
brave clergyman or <a class="zem_slink" href="http://en.wikipedia.org/wiki/Teacher" title="Teacher" rel="wikipedia">teacher</a> to denounce to-day. True, we sometimes have<br />
moments of sympathy when our fellow-creatures become objects of tender<br />
solicitude. Some rare souls may honestly flatter themselves that they<br />
love mankind in general, but it would surely be a very rare soul<br />
indeed who dared profess that he loved his personal enemies&#8211;much less<br />
the enemies of his country or institutions. We still worship a tribal<br />
god, and the &#8220;foe&#8221; is not to be reckoned among his children. Suspicion<br />
and hate are much more congenial to our natures than love, for very<br />
obvious reasons in this world of rivalry and common failure. There is,<br />
beyond doubt, a natural kindliness in mankind which will show itself<br />
under favorable auspices. But experience would seem to teach that it<br />
is little promoted by moral exhortation. This is the only point that<br />
need be urged here. Whether there is another way of forwarding the<br />
brotherhood of man will be considered in the sequel.</p>
<p>NOTES.</p>
<p>[1] <a class="zem_slink" href="http://www.imdb.com/name/nm0789737/" title="George Bernard Shaw" rel="imdb">George Bernard Shaw</a> reaches a similar conclusion when he<br />
contemplates <a class="zem_slink" href="http://en.wikipedia.org/wiki/Education" title="Education" rel="wikipedia">education</a> in the <a class="zem_slink" href="http://maps.google.com/maps?ll=54.0,-4.0&amp;spn=1.0,1.0&amp;q=54.0,-4.0%20%28British%20Isles%29&amp;t=h" title="British Isles" rel="geolocation">British Isles</a>. &#8220;We must teach<br />
citizenship and political science at school. But must we? There is no<br />
must about it, the hard fact being that we must not teach political<br />
science or citizenship at school. The schoolmaster who attempted it<br />
would soon find himself penniless in the streets without pupils, if<br />
not in the dock pleading to a pompously worded indictment for sedition<br />
against the exploiters. Our schools teach the morality of feudalism<br />
corrupted by commercialism, and hold up the military conqueror, the<br />
robber baron, and the profiteer, as models of the illustrious and<br />
successful.&#8221;&#8211;_Back to Methuselah_, xii.</p>
<p>6. OUR ANIMAL HERITAGE. THE NATURE OF CIVILIZATION</p>
<p>There are four historical layers underlying the minds of civilized<br />
men&#8211;the animal mind, the child mind, the savage mind, and the<br />
traditional civilized mind. We are all animals and never can cease to<br />
be; we were all children at our most impressionable age and can never<br />
get over the effects of that; our human ancestors have lived in<br />
savagery during practically the whole existence of the race, say five<br />
hundred thousand or a million years, and the primitive human mind is<br />
ever with us; finally, we are all born into an elaborate civilization,<br />
the constant pressure of which we can by no means escape.</p>
<p>[13] &#8220;If the earth were struck by one of Mr. Wells&#8217;s comets, and if,<br />
in consequence, every human being now alive were to lose all the<br />
knowledge and habits which he had acquired from preceding generations<br />
(though retaining unchanged all his own powers of invention and memory<br />
and habituation) nine tenths of the inhabitants of London or New York<br />
would be dead in a month, and 99 per cent of the remaining tenth would<br />
be dead in six months. They would have no language to express their<br />
thoughts, and no thoughts but vague reverie. They could not read<br />
notices, or drive motors or horses. They would wander about, led by<br />
the inarticulate cries of a few naturally dominant individuals,<br />
drowning themselves, as thirst came on, in hundreds at the riverside<br />
landing places, looting those shops where the smell of decaying food</p>
<p>Nous etions deja si vieux quand nous sommes nes.&#8211;ANATOLE FRANCE.</p>
<p>Full Book:</p>
<p><a href="http://www.gutenberg.org/dirs/etext05/8mind10.txt">The Mind in the Making<br />
       The Relation of Intelligence to Social Reform</a></p>
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		<title>Dr. MANI MANIFESTO: VALUE FIRST</title>
		<link>http://www.joelbomane.com/lemanifeste-dr-mani/</link>
		<comments>http://www.joelbomane.com/lemanifeste-dr-mani/#comments</comments>
		<pubDate>Sat, 23 May 2009 18:48:17 +0000</pubDate>
		<dc:creator>Joel Bomane</dc:creator>
				<category><![CDATA[- Social Infopreneur]]></category>
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		<description><![CDATA[// Dr. Mani "Value First" Manifesto for infopreneurs is concise, to the point and overflowing with the "Golden Rule." 
// --&#62;
// --&#62;
// --&#62;
// ]]&#62;
In one word it is brilliant! (in French at the end of this Post)
There is a crystal clear decision to Give Value First to your customers that will EXPLODE your results&#8230;
For I [...]]]></description>
			<content:encoded><![CDATA[<p><script src="http://www.gmodules.com/ig/ifr?url=http://www.google.com/ig/modules/translatemypage.xml&amp;up_source_language=mce-mce-mce-mce-mce-mce-en&amp;w=160&amp;h=60&amp;title=&amp;border=&amp;output=js">// <![CDATA[
&lt;!<b><a class="flickr-image alignnone" title="Manifesto!" href="http://www.flickr.com/photos/brenopeck/313291649/" mce_href="http://www.flickr.com/photos/brenopeck/313291649/"><img class="alignright" src="http://farm1.static.flickr.com/112/313291649_f53be99cd7_t.jpg" mce_src="http://farm1.static.flickr.com/112/313291649_f53be99cd7_t.jpg" alt="Manifesto!" width="162" height="137"></a></b><i><b>Dr. Mani "Value First" <a class="zem_slink" title="Manifesto" rel="wikipedia" href="http://en.wikipedia.org/wiki/Manifesto" mce_href="http://en.wikipedia.org/wiki/Manifesto">Manifesto</a></b> for infopreneurs is <b>concise</b>, <b>to the point </b>and <b>overflowing</b> with the <b>"<a class="zem_slink" title="Golden Rule (fiscal policy)" rel="wikipedia" href="http://en.wikipedia.org/wiki/Golden_Rule_%28fiscal_policy%29" mce_href="http://en.wikipedia.org/wiki/Golden_Rule_%28fiscal_policy%29">Golden Rule</a>."</b></i> 
// --&gt;
// --&gt;
// --&gt;
// ]]&gt;</script></p>
<p><em><strong><a href="http://joelbomane.com/wp-content/uploads/2009/05/Dr-Mani.png"><img class="alignleft size-full wp-image-739" title="Dr Mani" src="http://joelbomane.com/wp-content/uploads/2009/05/Dr-Mani.png" alt="" width="120" height="143" /></a>In one word it is brilliant</strong>! (in <a class="zem_slink" title="French language" rel="wikipedia" href="http://en.wikipedia.org/wiki/French_language">French</a> at the end of this Post)<br /></em></p>
<p><em>There is a<strong> crystal clear decision</strong> to<strong> Give Value First </strong>to <strong>your customers</strong> that <strong>will EXPLODE your results</strong>&#8230;</em></p>
<p><em>For <strong>I have witnessed Dr. Mani&#8217;s high ethical and business standards for over a decade</strong> now.</em></p>
<p><em>And <strong>so I felt compelled </strong>to <strong>read his soul power &#8220;Value First Manifesto,&#8221; meditate</strong> upon it and<strong> translate it</strong> into my own language (<a href="http://www.creafirm-consultant.com/manifesto"><strong>French</strong></a>)!</em></p>
<p><a href="http://www.creafirm-consultant.com/manifesto">http://www.creafirm-consultant.com/manifesto</a></p>
<p><em>The word <strong>&#8220;Manifesto&#8221;</strong> (from<strong> <a class="zem_slink" title="Italian language" rel="wikipedia" href="http://en.wikipedia.org/wiki/Italian_language">Italian</a></strong>, &#8220;denunciation&#8221;) means a <strong>&#8220;public declaration of intentions, motives</strong>&#8220;&#8230;</em></p>
<p><em>The word <strong>&#8220;Value&#8221;</strong> is from the <strong><a class="zem_slink" title="Old French" rel="wikipedia" href="http://en.wikipedia.org/wiki/Old_French">Old French</a></strong> &#8220;<strong>to be worth</strong>&#8221; (<a class="zem_slink" title="Latin" rel="wikipedia" href="http://en.wikipedia.org/wiki/Latin">Latin</a> <strong>valēre</strong>) with an <strong><a class="zem_slink" title="Indo-European languages" rel="wikipedia" href="http://en.wikipedia.org/wiki/Indo-European_languages">Indo- European</a> root</strong> &#8220;<strong>wal</strong>&#8220;- &#8220;<strong>to be strong</strong>.&#8221;</em></p>
<p><em>For <strong>you have to be strong like Dr. Mani </strong>to <strong>find might &amp; worth within your soul</strong> to<strong> dare call ALL entrepreneurs</strong> to <strong>make an &#8220;oath&#8221; for &#8220;VALUE FIRST&#8221; &amp; <a class="zem_slink" title="Commit (data management)" rel="wikipedia" href="http://en.wikipedia.org/wiki/Commit_%28data_management%29">Commit</a> to Success</strong> &#8220;<strong>even before the money changes hands</strong>.&#8221;</em></p>
<p><em>So <strong><a class="zem_slink" title="ACT (examination)" rel="wikipedia" href="http://en.wikipedia.org/wiki/ACT_%28examination%29">ACT</a> today!</strong> <strong></strong></em></p>
<p><em><strong>Share Dr. Mani&#8217;s power principle</strong></em><em><strong> found in &#8220;Value First Manifesto&#8221;</strong><strong>with your loved ones</strong>,<strong> friends</strong>, and <strong>clients</strong>.</em></p>
<p><em>And <strong>let &#8220;VALUE FIRST&#8221;</strong> <strong>be</strong>come <strong>your new mantra</strong> and <strong><a class="zem_slink" title="Motto" rel="wikipedia" href="http://en.wikipedia.org/wiki/Motto">motto</a></strong>!</em></p>
<p><em><strong>Merci Dr.Mani </strong>de <strong>partager</strong> ce &#8220;<strong>Manifeste</strong>&#8220;</em></p>
<p><em><strong>VALUE FIRST </strong>will be of <strong>great benefit to</strong></em> <em><strong>European/French Infopreneurs.</strong> </em></p>
<p><em>- Joel Bomane from Sunny Southern <a class="zem_slink" title="France" rel="geolocation" href="http://maps.google.com/maps?ll=48.8666666667,2.3265&amp;spn=10.0,10.0&amp;q=48.8666666667,2.3265%20%28France%29&amp;t=h">France</a></em></p>
<p><a title="OBRA MAESTRA Joel Bomane" href="http://www.joelbomane.com">http://www.joelbomane.com</a></p>
<p><strong>VALUE FIRST MANIFESTO</strong> by <strong>Dr. Mani in original language</strong></p>
<p>(<a class="zem_slink" title="English language" rel="wikipedia" href="http://en.wikipedia.org/wiki/English_language">English</a>) can be <strong>found here: </strong></p>
<p><a href="http://ezinemarketingcenter.com/valuefirst/ValueFirst.pdf">http://ezinemarketingcenter.com/valuefirst/</a></p>
<p><a href="http://ezinemarketingcenter.com/valuefirst/ValueFirst.pdf">ValueFirst.pdf</a></p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-</p>
<p>Je fais parti de <strong>TIMIC</strong> (The <a class="zem_slink" title="Internet" rel="wikipedia" href="http://en.wikipedia.org/wiki/Internet">Internet</a> Marketing <a class="zem_slink" title="Inner Circle" rel="homepage" href="http://www.innercircle-reggae.com/">Inner Circle</a>) crée par mon ami <a class="zem_slink" title="Willie Crawford" rel="wikipedia" href="http://en.wikipedia.org/wiki/Willie_Crawford">Willie Crawford</a></p>
<p><strong>TIMIC </strong>réunit des centaines<strong> </strong><strong>de businessmen de haut calibre</strong> venant de tous les continents, tels que *<strong><a href="http://www.chdinfo.com/">Dr. Mani</a>,</strong> <strong>Case Stevens</strong>…Un de ses <strong>membres (*<a href="http://www.chdinfo.com/">Dr. Mani </a>– Chirurgien/<a href="http://www.creafirm-consultant.com/auteur/">*Infopreneu</a>r*) </strong>et ami, a partagé avec moi&#8230;</p>
<p><strong>SA PHILOSPHIE du monde des affaires en 2009</strong>, et <strong>j&#8217;y adhère à 100%.</strong></p>
<p><strong>LA VALEUR AVANT TOUT </strong>…le Manifeste derrière le mouvement! Rejoignez nous Copyright 2009, Dr.Mani Sivasubramanian and <strong>InfoProfitz.com</strong></p>
<p>Vous avez la permission de distribuer, partager, et republier ce  document à condition qu&#8217;il soit laissé intacte sans changement au niveau  du format ou du contenu.</p>
<p><strong>Qu&#8217;adviendrai t&#8217;il si VOUS,</strong> en tant qu&#8217;entrepreneur en ligne et infopreneur obsédé par l&#8217;idée de valeur, faisiez ces choses?</p>
<p>Pour quiconque tombe sur votre présence <strong>en ligne sur le Web…</strong></p>
<p><strong>Créer </strong>un site Web rempli d’un contenu qui informe,  éduque, et amuse votre audience, leur donnant ce qu&#8217;ils recherchent,  leur fournissant quelque chose d&#8217;utile <strong>et d&#8217;avantageux – gratuitement Pour quiconque prend le temps de l&#8217;explorer…</strong></p>
<p><strong>Offrir </strong>un trésor insoupçonné d&#8217;informations  précieuses basé sur votre expertise, expérience et enthousiasme, des  choses qui améliorent la vie de toute personne qui entre en contact avec  vous – sans leur demander de s&#8217;abonner ou même leur <strong>email Pour quiconque se joint à votre fichier clients par email…</strong></p>
<p><strong>Publier </strong>un Bulletin <a class="zem_slink" title="List of Kim Possible characters" rel="wikipedia" href="http://en.wikipedia.org/wiki/List_of_Kim_Possible_characters">Electronique</a> ou Newsletter via  email rempli des réponses précises en rapport avec les questions qui les  préoccupent, des solutions aux problèmes qui les assaillent, idées,  conseils ou aides pour atteindre leurs buts <strong>Pour quiconque lit votre magazine électronique ou Ezine…</strong></p>
<p><strong>Communiquer</strong> clairement et rester en contact  fréquemment , découvrir ce qu&#8217;ils veulent et ont besoin, en trouvant une  manière pour leur livrer l’info de manière <strong>efficiente, en agissant dans votre secteur de spécialisation en tant que guide et mentor rempli de compassion <br /> </strong></p>
<p><strong>Pour quiconque</strong> voudrait acheter quelque chose chez vous…</p>
<p><strong>Créer,</strong> compiler ou se procurer les droits pour un  produit qui introduit vos futurs clients à votre domaine d&#8217;expertise, en  utilisant un style et un modèle plus axés sur la façon dont ils  tireront des bénéfices de cet achat que du profit que vous allez tirer  de cette vente Pour quiconque est hésitant lors de ce premier achat…</p>
<p><strong>Faire une proposition </strong>si attrayante, sans risque  pour l&#8217;acheteur et avantageuse – avec une mise à prix si accessible par  rapport <a class="zem_slink" title="List of French words and phrases used by English speakers" rel="wikipedia" href="http://en.wikipedia.org/wiki/List_of_French_words_and_phrases_used_by_English_speakers">à la</a> valeur inhérente du produit/service – afin de faciliter sa  décision qui doit être aussi simple, sûre et sans stress que possible  Pour quiconque a déja commandé vos produits et services…</p>
<p><strong>Faire un suivi</strong>, prendre des nouvelles, et s’engager  avec empathie avec les acheteurs après qu&#8217;ils aient acheté chez vous,  pour s’assurer qu&#8217;ils obtiennent le maximum de valeur de cette  interaction, peu importe le montant de l&#8217;achat lors de la vente initiale  Pour quiconque veut aller plus loin et acheter un peu plus chez vous…</p>
<p><strong><a class="zem_slink" title="French conjugation" rel="wikipedia" href="http://en.wikipedia.org/wiki/French_conjugation">Etre</a> sélectif au niveau des produits, programmes ou services </strong>que  vous offrez à votre clientèle, les adaptant en fonction de leurs  besoins, niveaux d&#8217;expertise et habileté, plutôt qu&#8217;en les &#8220;chargeant&#8221;  faisant &#8216;feu de tout bois.&#8221;</p>
<p><strong>En d&#8217;autres termes, qu&#8217;adviendrai t&#8217;il, si </strong>dans vos affaires en tant qu&#8217;infopreneur sur Internet, vous viviez pleinement cette philosophie de privilégier la<strong> VALEUR AVANT TOUT</strong> – même avant que l&#8217;argent ne change de mains – et ainsi continuer sur cette même ligne de conduite… pour toujours ?</p>
<p><strong>Pouvez vous imaginer</strong> combien vos affaires vont  prospérerer, le bien que cela va vous procurez, et la joie que vous  allez ressentir en aidant les autres à suivre cette approche ?</p>
<p><strong>Votre but ultime sera le bien-être, la protection et le succès de vos futurs clients, vos abonnés, vos patients,</strong> <strong>VOS AMIS</strong>… pas simplement votre marge bénéficiaire au sein de votre business d&#8217;infopreneur.</p>
<p><strong>En effet, d&#8217;une manière remarquable, vos affaires vont fleurir. Prospérer. EXPLOSE</strong>R.  Ce qui est bien plus important, dans une certaine mesure, c&#8217;est que  VOUS aurez du plaisir à être dans votre affaire, chaque jour de votre  vie, tout en apportant de la valeur à votre réseau.</p>
<p><strong>La clé</strong> dans tout ceci c’est de se poser une question cruciale, pour tout ce que vous prévoyez d’entreprendre dans votre affaire.</p>
<p><strong>La question à vous posez est celle ci </strong>: « Ce que je fais rendra t&#8217;il la vie de mon client meilleure, d&#8217;une manière quelconque, que si je n&#8217;y avais jamais été ? »</p>
<p><strong>Toutes les fois que la réponse sera « oui », votre récompense est garantie, </strong>que  ce soit en termes d&#8217;argent, de respect, d’influence, de part de marché  ou de croissance en valeur d’actifs. Inversement, toutes les fois que la  réponse est « non », vous devrez impérativement changer votre ligne de  conduite et revoir ce que vous prévoyez de faire…de façon à obtenir un «  oui » à la question !</p>
<p>Ajouter <strong>LA VALEUR AVANT TOUT…</strong></p>
<p><strong>Même avant que l&#8217;argent ne change de mains! <br /> </strong></p>
<p><strong>Que pensez vous de ce message?</strong></p>
<p>Veuillez prendre un moment pour partager vos pensées en laissant un commentaire sur notre blog,<strong> Money.Power.Wisdom</strong> – . Et pendant que vous êtes là, n’oubliez pas de récupérer vos  rapports-info GRATUITS qui valent pas mal d’argent et que j’offre à  titre gracieux – ma manière d’ajouter <strong>LA VALEUR AVANT TOUT </strong>à vos affaires et à votre vie.</p>
<p><strong>Rejoignez le mouvement? </strong></p>
<p>Le manifeste <strong>LA VALEUR AVANT TOUT </strong>deviendra la semence d’un mouvement qui créera un meilleur internet pour les infopreneurs.</p>
<p><strong>Un différent des perfides, pillant les clients, où « seul le fric compte » r</strong>este  la devise, et ce manifeste sera plus en harmonie avec la VERITABLE  éthique de l’infopreneur qui est d’influencer de manière positive la vie  de notre audience. Pour faire cela, nous avons besoin de nous  entraider. Faire un effort concerté pour amener le changement.</p>
<p>Créer un mouvement. Cela commence par diffuser le message. Partager le manifeste <strong>LA VALEUR AVANT TOUT</strong> avec vos amis – partenaires commerciaux, abonnés et clients. Par  ailleurs, si vous voulez partager ce manifeste avec VOS amis, il y a une  manière de le faire qui vous sera avantageuse.</p>
<p>* <strong>Infopreneur:</strong> &#8220;combinaison d’un chef d’entreprise et  créateur d’information. Le terme« infopreneuring » renvoie à l’action de  créer (ou d’avoir créé) des ressources précieuses en information qui  sont ensuites exprimées en valeur monétaire de manière  entrepreneuriale.”<strong> *Dr. Mani</strong></p>
<p><a href="http://www.chdinfo.com/"><strong>La Fondation du *Dr. Mani CHILD HEART FOUNDATION: </strong></a></p>
<p>est à <strong>but non lucratif</strong> créé pour sensibiliser le public au sujet<strong> des cardiopathies congénitales </strong>et<strong> récolter des fonds </strong>afin de <strong>parrainer et sauver des enfants</strong> (souffrant de maladies cardiaques congénitales)<strong> issus de familles pauvres en Inde</strong>.</p>
<p><a href="http://www.chdinfo.com/">http://www.chdinfo.com/ <br /></a></p>
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